Senior Editor Chantal Tode covers advertising, messaging, legal/privacy and database/CRM. Reach her at .
MY LATEST ARTICLES
- Viacom, Snapchat court big brands with promise of frictionless TV, mobile ads
- 20th Century Fox makes mass Twitter appeal, bypassing targeted approach
- Super Bowl mobile marketing finds groove before and after game
- Mobile marketing week in review: Data mining and the Super Bowl
- Brands score touchdown with early release of Super Bowl ads on social
MY MOST READ ARTICLES
- Top 10 mobile advertising campaigns from the first half of 2014
- Marketersí use of mobile technologies does not match customer behaviors: Forrester
- QR codes beat out direct mail in driving response: report
- Mobile is a must-have for agencies in 2012
- How Pepsi is elevating message delivery via augmented reality
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