Ad networks
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Apple iPhone usage of Wi-Fi grows: AdMob report
May 15, 2008
Data from the AdMob Mobile Metrics Report shows that network ad impressions increased 1.6 percent in April compared with March, but requests were down 0.4 percent.
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Berggi launches new ad platform for mobile applications
May 14, 2008
Mobile applications provider Berggi has formally unveiled a new advertising platform for mobile applications.
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Burst Media introduces Trendsetter ad network
May 7, 2008
Burst Media has launched the Burst Trendsetters Network, an ad network geared to advertisers targeting consumers age 15 to 34 via widgets, video and mobile.
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DoubleClick Mobile integrates system with mobile ad networks
May 1, 2008
DoubleClick Inc., a newly acquired Google property, is integrating its mobile advertising delivery system with leading mobile ad networks to help publishers with their ad inventory.
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Marchex enters mobile with call-based ads for networks
May 1, 2008
Online advertising firm Marchex Inc. has entered the mobile market to offer call-based ad services to key mobile partners.
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Mobile ad network AdMob launches analytics suite
May 1, 2008
Mobile ad network AdMob has extended its offerings to include a new mobile analytics suite for advertisers and publishers.
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Nokia’s share of impressions decreases in AdMob ad network
April 17, 2008
Network impressions increased 10 percent in March over February, according to the latest AdMob Mobile Metrics Report.
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AOL’s Platform-A to manage Verizon's online, mobile ad inventory
April 15, 2008
Verizon Communications Inc. has tapped AOL’s Platform-A unit to manage its online and mobile Web advertising inventory.
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HipCricket debuts Hispanic Mobile Marketing Network
April 11, 2008
Mobile marketing company HipCricket has launched a mobile marketing network composed of Hispanic media properties.
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HowardsForum joins Netshelter ad network
April 9, 2008
NetShelter Technology Media added a new member to its network, letting marketers advertise their products on online mobile phone discussion board HowardForums.com.
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LSN joins Ringleader’s mobile ad network
March 27, 2008
Ringleader Digital, a third-party ad serving network for mobile devices, will help deliver ads on Local Solutions Network Inc.’s Local Wireless network.
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February requests increase in AdMob network
March 17, 2008
Given a shorter month, impressions on the AdMob mobile ad network decreased 2.2 percent to 2.32 million, according to the company’s latest metrics report.
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Millennial Media expands mobile ad network overseas
March 13, 2008
Mobile ad network Millennial Media Inc. has expanded its coverage to Europe, Middle East and Africa, with inventory from sites including MySpace Mobile Europe, Zannel and Dictionary.com.
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Miva does pay-per-click deal for mobile
March 13, 2008
Miva Inc.’s Miva Media contextual ad network has struck U.S. and British pay-per-click agreements with mobile technology firm Greenlight Wireless.
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Ad Infuse eyes East Coast market
March 4, 2008
Ad Infuse Inc., a firm whose mobile platform delivers ads for Procter & Gamble, Unilever, BMW and Microsoft, launched East Coast operations targeting advertisers and mobile content publishers.
