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Is the luxury footwear arms race on?
With the recent acquisition of luxury footwear company Kurt Geiger by Jones Group following the sale of Jimmy Choo to Labelux last month, the two massive conglomerates are being presented with new opportunities that rival fashion empires LVMH and PPR.
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Oscar de la Renta, Bergdorf Goodman benefit from linking Instagram and Twitter
Luxury brands such as Oscar de la Renta and Bergdorf Goodman are using photo application Instagram to further the feeling of community among consumers by linking photos on branded Twitter accounts..
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BMW, Audi, Lexus top Facebook IQ study
Automakers such as BMW, Audi and Lexus have three of the four top Facebook IQs based on innovative tabs, personalization and engagement, according to a study from L2 Think Tank.
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Christie?s targets tech-savvy consumers at Venice Biennale
Famed auction house Christie?s has developed an iPhone application to aide wealthy participants in navigating through the 54th annual Venice Biennale Art Exhibit.
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Email open rates up 4.2 percent: study
Email open rates increased 4.2 percent in the first quarter of 2011, signifying that in the face of social media and new technology, email is still a successful channel for brands to reach customers.
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