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Land Rover uses Onelife January issue for lifestyle, vehicle push
Automaker Land Rover is channeling its personality and voice to create a lifestyle while simultaneously pushing new branded models through its Onelife magazine for the iPad.
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Asprey shifts strategy to include global ecommerce
British label Asprey is now selling its jewelry, leather goods and homeware on its Web site, letting consumers worldwide shop items online for the first time.
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Trump Hotel celebrates 15 years with $15,000 crystal-themed package
Trump International Hotel and Tower in New York is celebrating its 15-year anniversary by offering an extravagant crystal-themed package valued at $15,000.
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St. Regis opens in tallest building in China?s Shenzhen as part of global expansion
Starwood Hotels & Resorts opened its tallest St. Regis property last week in Shenzhen, China, with plans to continue its global expansion in 2012.
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Del Mar Development builds awareness through multichannel, international marketing
Los Cabos, Mexico-based Del Mar Development is promoting its three communities neighboring the One&Only Pamilla Hotel through a mix of local and international print, Web site and event marketing.
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Luxury Daily?s Classic Guide to Luxury Marketing
Welcome to Luxury Daily?s inaugural Classic Guide to Luxury Marketing, designed to be an indispensable resource to marketers and brands interested in the ins and outs of luxury marketing.
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Dolce & Gabbana, Chloé, Tod?s and Ferretti Yachts ? News briefs
Today in luxury marketing - Dolce & Gabbana to launch first men?s sport fragrance; Chloé's video for its new spring scent, L'Eau de Chloé; New spring ads: Anne Hathaway for Tod?s; Shandong heavy to buy Italy's Ferretti Yachts.
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Amazon and the end of the book
While Amazon erodes the viability of the physical store, the Amazon storefront is fast becoming confusing to navigate, and it is a slippery slope for authors.
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