Gucci fine-tunes in-store experience via menswear made-to-measure
Italian fashion label Gucci is extending its menswear offerings to include ?Made to Measure,? an in-store tailoring service that it is offering in 11 cities worldwide.
Click here to read the entire story on Luxury Daily

Fendi retains Facebook fans through X-Rated social video campaign
Italian label Fendi is looking to keep Facebook fans interested by releasing an official video every day pertaining to the fall 2012-13 collection runway shows.
Click here to read the entire story on Luxury Daily

Stefano Ricci ties art, apparel for spring 2012 collection push
Menswear designer Stefano Ricci is tying together art and apparel in an application for its spring/summer 2012 collection that is inspired by paintings from artist Jack Vettriano.
Click here to read the entire story on Luxury Daily

Zenith raises ecommerce ante with retailer partnership
Swiss watchmaker Zenith watches is selling its timepieces online for the first time in Britain through third-party retailer Watches of Switzerland.
Click here to read the entire story on Luxury Daily

NetJets reaches growing markets via Chinese expansion
Private aviation provider NetJets Inc. is planning a joint venture called NetJets China Business Aviation Ltd. to expand its services to the Chinese luxury market.
Click here to read the entire story on Luxury Daily

Ritz-Carlton partners with Chase to extend rewards program reach
The Ritz-Carlton Hotel Co. is extending the reach of its rewards program by offering Chase Sapphire Preferred cardholders the opportunity to exchange card points for Ritz-Carlton Rewards points which can be used for hotel stays at any brand property.
Click here to read the entire story on Luxury Daily

Luxury footwear, Stella McCartney and Cartier ? News briefs
Today in luxury marketing - Department stores amp up shoes; Stella McCartney, Adidas unveil Britain's Olympic uniforms; Cartier chief to step down; H&M luxury collection may be in the works.
Click here to read the entire story on Luxury Daily

Four standout expectations from branded apps: Part 1
Branded apps often are created in a me-too fashion without a clear understanding of what makes for a great app that will accomplish the goals that the marketer set at the start.
Click here to read the entire story on Luxury Daily