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Ralph Lauren egg proves most popular in Fabergé hunt - Luxury Daily

Ralph Lauren egg from Fabergé hunt

Ralph Lauren egg from Fabergé hunt

Ralph Lauren egg proves most popular in Fabergé hunt
U.S. fashion label Ralph Lauren’s egg has been cracked the most times out of the more than 260 art installations hidden around New York as part of Fabergé’s Big Egg Hunt.
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Perception of invulnerability leads to highly-strategic shopping trends: survey
The top 10 percent of affluent consumers have adapted a sense of invulnerability following the 2008 recession that has affected how they approach the purchase of luxury goods and services, according to a new survey conducted by YouGov.
Click here to read the entire article on Luxury Daily

Swarovski highlights precious stones with Bergdorf Goodman jewelry display
New York department store Bergdorf Goodman is hosting an exclusive two-day display of an Atelier Swarovski jewelry and sculpture collection.
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Land Rover uses camera-fed technology to see through car front
British automaker Land Rover is giving drivers a better sense of obstacles with invisible technology that renders the front of the car see-through.
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Waldorf guests benefit from Hilton Worldwide TV revamp
Hilton Worldwide is updating its television service across the United States with a broader deal with DirectTV that greatly enhances content options.
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H.Stern expands Oscar Niemeyer collection to immortalize designs
Brazilian jeweler and silversmith H.Stern is celebrating the influences of architect Oscar Niemeyer with an expansion of its jewelry collaboration and new campaign effort.
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WSJ. magazine examines the state of taste as ads rise 22 percent
The Wall Street Journal’s monthly supplement WSJ. magazine is reinforcing the publication’s pillars in the inaugural “Taste” issue that hit newsstands and mailboxes April 5.
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Bentley joins push for clean driving with hybrid concept
British automaker Bentley is venturing into the hybrid arena with a new plug-in concept that is expected to reach consumers in the form of an SUV by 2017.
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Lancôme uses banner ads and pop-ups to catch consumer attention
French beauty brand Lancôme tied its beauty products to the rich and famous with a pair of banner advertisements and pop-ups on the mobile Web site for Condé Nast’s Vanity Fair.
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Louis Vuitton, Burberry, BMW and Google – News briefs
Today in luxury marketing - Louis Vuitton drives LVMH's Q1 sales; Burberry designer CEO shows shift to creatives in luxury; BMW's big weapon in the luxury sales race: SUVs; Google checks in to the hotel business.
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5 tips to boost search engine optimization in a competitive environment
While rankings are an important part of a search engine optimization campaign, there is a lot more to it than that.
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