Welcome to Mobile Marketer. Skip directly to: main content, navigation, search box.
  • Email this
  • Print
  • ARTICLE TOOLS
    SPONSOR
  • Please click here to learn more!

Receive the latest articles for free. Click here to get the Mobile Marketer newsletters.

89pc of prestige hotels investing in mobile site: L2 - Luxury Daily

Four Seasons mobile site

Four Seasons mobile site

Schiaparelli celebrates couture relaunch with digital scrapbook
French fashion label Schiaparelli is presenting with consumers a new method to engage in the behind-the-scenes process of a collection.
Click here to read the entire article on Luxury Daily

US Internet advertising revenues jump 19pc in Q1: report
Brands continue to up their digital advertising budgets, according to the Interactive Advertising Bureau.
Click here to read the entire article on Luxury Daily

Mobile Research Summit 2014 New York June 19: Forrester, Yankee Group, BIA/Kelsey, Nielsen, IBM, Keynote, e-tailing group
Registration is open for the Mobile Research Summit: Insights 2014 on Thursday, June 19 featuring speakers from Forrester Research, Yankee Group, BIA/Kelsey, Nielsen, IBM Smarter Commerce, Keynote and e-tailing group. Must-attend event for retailers, brands, financial services firms, marketers, ad agencies and publishers.
Click here to read the entire article on Luxury Daily

Mercedes-Benz shows dark side in new fashion campaign video
German automaker Mercedes-Benz is highlighting its ties to fashion with an eerie campaign video for spring/summer 2015.
Click here to read the entire article on Luxury Daily

Lalique marks jewelry collection growth with dedicated boutique
French crystal-maker Lalique is reconnecting with its roots for the opening of a dedicated jewelry boutique at 20 Rue de la Paix in Paris.
Click here to read the entire article on Luxury Daily

89pc of prestige hotels investing in mobile site: L2
Luxury hotel brands are ramping up mobile investments to regain sales lost to online travel agencies, according to L2's latest report.
Click here to read the entire article on Luxury Daily

Poltrona Frau gives consumers up-close look at construction through Spain events
Italian furniture brand Poltrona Frau is highlighting the craftsmanship of its pieces through a touring event.
Click here to read the entire article on Luxury Daily

Bang & Olufsen teams with BMW to present in-car audio system
Danish audio and video company Bang & Olufsen is joining forces with German automaker BMW to offer an in-car audio system.
Click here to read the entire article on Luxury Daily

Baume & Mercier examines life’s moments with “Celebrate Dad” effort
Swiss watch manufacturer Baume & Mercier is continuing its “Celebrate Moments” campaign with an update geared toward Father’s Day gifting.
Click here to read the entire article on Luxury Daily

Louis Vuitton outsources Father’s Day push to consumers via Pinterest
French fashion house Louis Vuitton is encouraging its Twitter followers to pin their favorite Father’s Day gift items as a way to outsource advertising to promote products.
Click here to read the entire article on Luxury Daily

Mulberry, Neiman Marcus, casual luxury and luxury real estate – News briefs
Today in luxury marketing - Mulberry turnaround falters as luxury brands diverge; Neiman's adjusted profits fall; The new age of casual luxury; Local markets dictate price, features of luxury housing.
Click here to read the entire article on Luxury Daily

Why soft launches are becoming the game marketer’s best weapon
Because of its ability to provide marketers unprecedented insight into problems that could hinder an application’s broader release, a soft launch is one of the most effective tools for maximizing an app’s potential while mitigating risk.
Click here to read the entire article on Luxury Daily

Sign up to receive Mobile Marketer Daily. The premier mobile marketing publication. Free!

 
Related content: Advertising, Luxury Daily

  • Trackback url: http://www.mobilemarketer.com/cms/trackback/18008-1
  • | Follow us on Twitter |