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Mobile-optimized Web experiences trump app usage: L2 - Luxury Daily

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Harrods acts as central hub for branded beauty interactions

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Dior exposes intricacies of design in couture creation video

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Mobile-optimized Web experiences trump app usage: L2

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Mercedes-Benz sees 3,107pc search increase from Super Bowl ad

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Tiffany, The Cut anticipate Valentine?s Day with New York insider tips
Jeweler Tiffany & Co. is doling out Valentine's Day advice in a sponsored countdown calendar on New York Magazine?s The Cut.
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BMW showcases motorsport performance parts in social video
German automaker BMW is releasing a short film featuring a BMW M4 decked out in BMW M Performance parts.
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Super Bowl, Ritz-Carlton, Bentley and Longchamp ? Live news
Luxury Daily's live news from Feb. 2 - Brands flaunt Super Bowl participation via social media; Ritz-Carlton Millenia Singapore hosts year-long anniversary celebration; Bentley hires new CEO for lead market; Longchamp focuses on the details in handbag film.
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Gucci, Chinese tourists, Balmain and Lexus ? News briefs
Today in luxury marketing - French court rules against Gucci in trademark dispute with Guess?; As tourism record is set, New York sees surge in Chinese visitors; Why Kim and Rihanna matter more than brands; Lexus reloads for a shot at luxury title.
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Will Tiffany?s ?Concierge of Love? fix its disappointing holiday gifting season?
Will Tiffany?s "Concierge of Love" be the ticket to a strong performance in early 2015? I am skeptical.
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Making a case for native advertising on mobile
What do consumers really think of these mobile banners? Four out of five consumers find them unacceptable, according to a study conducted by the Harvard Business Review. I believe the word ?unacceptable? is HBR talk for ?they suck.?
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