Brands must reassess in-store experience to profit from increased consumer spending: GfK

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Top 10 luxury brand multichannel efforts of Q2

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Fendi hits the road for North American pop-up tour

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Hennessy finds harmony amid chaos in multidimensional V.S.O.P campaign

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House of Creed calls on femme forte to share ingredients of empowerment

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Porsche reconciles comfort and power with latest Panamera

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Pinterest bets on shopping bag feature to corner social media commerce

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Happy 4th of July! Let freedom ring!

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Gucci, Mercedes, L?Oreal and Armani ? Live news

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Brexit, Sotheby?s, luxury cars and real estate ? News briefs

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Hershey CMO: Marketing now part-art, part-science

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P&G?s Marc Pritchard: Advertising has terrible reputation ? that is why we are trying to re-name it content

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