Will smartwatches, 3D printing save struggling Swiss watch industry?
As the Swiss horology industry wades further into troubled waters, 82 percent of the sector?s executives have said they hold a pessimistic outlook for the category?s future, according to a Deloitte survey.
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Prada brings literary work to the theater
Prada?s innovative four-year contest manifests by bringing the winning literary submissions to life with a theatrical company, along with a unique, reactive mobile Web site.
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China?s holiday week makes gold for tourism, real estate sectors
British real estate is poised to be the winner during China?s Golden Week this year, with a 46 percent increase in enquiry rates on listed properties prior to the holiday according to Investorist.
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Consumer majority feels ecommerce lacks personalized attention: report
Sales associates are an integral part of in-store experiences, with 87 percent of consumers basing purchase decisions off the advice of a retail employee, according to a new report by Salesfloor.
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Johnnie Walker?s multichannel mentorship program taps Amazon Alexa, chatbot activations
Scotch whisky marketer Johnnie Walker?s new digital mentorship program employs an on-the-go educational spin, enabling consumers to learn about the brand?s history via an Amazon Alexa skill and receive cocktail recommendations from a Facebook Messenger bot.
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Alternative transportation impacts vehicle purchasing decisions
The growth in alternative modes of transportation is disrupting the automotive industry tremendously, especially with millennial buyers.
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Top 5 brand moments from last week
Video and brand experiences are still proving to be leaders in luxury marketing.
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Kering, DFS, Porsche Design and Shiseido ? Live news
Luxury Daily's live news updates from Sept. 30 - Kering taps Bottega Veneta CEO for client-centric position; DFS banks on tourist traffic with Venice opening; Porsche Design, KEF blend style and sound in collaboration; Shiseido offers immersive experiences during Toronto-wide art fair.
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Dior, Stella McCartney, fragrances and Tesla ? News briefs
Today in luxury marketing - Chiuri at Dior targets millennials with eclectic wardrobe; Stella McCartney releases first environmental profit and loss account; Perfume shoppers swap celebrities for niche scents like sea salt; Luxury automakers to Tesla: We're coming for you.
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