Associations
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GSMA calls for Pay-Buy-Mobile handsets
November 19, 2008
The GSMA, a global trade group for the mobile industry, has called for full NFC functionality to be built into commercially available mobile handsets from mid-2009.
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Coca-Cola exec: Questions on mobile more sophisticated
November 14, 2008
CORONADO, CA – Upbeat, eager to learn, busily networking: That sums up the attitude of mobile marketers at the fall Mobile Marketing Forum in this gorgeous oceanside resort outside San Diego.
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Mobile Marketing Association names awards winners
November 14, 2008
CORONADO, CA – A packed room of mobile marketers was at hand to salute the winners of the Mobile Marketing Association’s Fourth Annual Global Mobile Marketing Awards last night.
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CTIA names new chairman
November 12, 2008
CTIA-The Wireless Association has announced the newly elected officers and executive committee members for the wireless industry trade group.
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Mobile Marketing Association updates global Mobile Advertising Guidelines
October 30, 2008
The Mobile Marketing Association has released an updated version of its global Mobile Advertising Guidelines.
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Mobile Web outperforms Internet: Nokia exec
October 22, 2008
BOSTON – Mobile isn’t just a snacking medium anymore, with major brands finding that the sites they create for the mobile Web are now outperforming their regular Internet sites.
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Mobile Marketing Association to respond to concern over SMS fee hike
October 20, 2008
The Mobile Marketing Association will host a members' forum for discussion around concerns relating to business models for Standard and Premium Rate SMS text messages.
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MEF addresses Verizon rate hike, hopes to foster fair outcome
October 17, 2008
In response to Verizon’s proposed $.03 SMS increase, MEF Americas is looking to play a constructive role and is reaching out across the industry to open a dialogue.
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Mobile Internet World: What's shaping this industry?
October 3, 2008
Well folks, it’s that time of the year again. Mobile Internet World 2008 is taking place Oct. 21-23 and it’s the place to be if you want to learn a thing or two from the best of the best.
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GSMA partners with industry giants on mobile broadband devices
October 3, 2008
Sixteen IT and mobile companies have united behind a GSMA-led initiative to create a new category of always-connected Mobile Broadband devices as an alternative to WiFi.
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Made-for-mobile not always best for video content: CTIA panelists
September 12, 2008
SAN FRANCISCO - Made-for-mobile video content isn’t always the way to go, according to panelists at CTIA Wireless IT and Entertainment.
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CTIA attendees not impressed with educational sessions
September 12, 2008
SAN FRANCISCO – Session attendees at CTIA Wireless IT and Entertainment felt that there wasn’t too much excitement at this year’s show because of stagnancy in the industry.
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Adobe exec proclaims industry is seeing 2nd mobile revolution
September 12, 2008
SAN FRANCISCO - Is the mobile Internet causing a revolution in the mobile ecosystem?
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What did the attendees think of CTIA San Francisco?
September 12, 2008
SAN FRANCISCO – Quiet, busy, no theme, great leads, love the networking: those disparate opinions summed up the attitudes to this week’s CTIA Wireless I.T. & Entertainment 2008 conference.
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Measurability to drive mobile marketing: CTIA panelists
September 11, 2008
SAN FRANCISCO - A lack of consistency among mobile marketing metrics is slimming down the growth of the industry from the current experimental phase to mass consumption.
