Please click here to sign up for Mobile Commerce Daily for free

EBay adds on personalized features to drive mcommerce efforts
EBay has updated its Fashion iPhone application to not only let consumers browse by brand and pinpoint exactly what they are searching for within a category, but make the overall shopping experience easier.
Please click here to read the entire story on Mobile Commerce Daily

Amazon, Starbucks gift cards are popular rewards for Viggle users
Users of television loyalty application Viggle have redeemed their points with reward partners such as Amazon and Starbucks more than 375,000 times, pointing to the synergy that can result when mobile and TV are leveraged simultaneously to engage consumers.
Please click here to read the entire story on Mobile Commerce Daily

Whole Foods Market plays up mobile coupons, charity donations with iPhone app
Whole Foods Market is rewarding shoppers who practice an ecofriendly lifestyle with mobile coupons as part of a campaign to increase awareness of poverty.
Please click here to read the entire story on Mobile Commerce Daily

American Eagle Outfitter?s aerie rewards Facebook fans via time-sensitive SMS message
American Eagle Outfitter?s aerie recently pushed users to ?Like? the brand?s Facebook page via an SMS message that included a free shipping offer.
Please click here to read the entire story on Mobile Commerce Daily

Yumilicious expands mobile loyalty program to 15 stores
After piloting a mobile loyalty program at three location late last year, frozen yogurt franchise Yumilicious has rolled out the initiative to 15 locations in Texas and South Carolina.
Please click here to read the entire story on Mobile Commerce Daily

What marketers need to know before getting into mobile ? Mobile Marketer
Mobile Marketer Daily - What marketers need to know before getting into mobile; 8pc of magazine pages contained mobile bar code in Q1: study.
Please click here to read the entire story on Mobile Commerce Daily

Lexus combines mobile, TV for youth awareness ? Luxury Daily
Luxury Daily today - Lexus combines mobile, TV for youth awareness; Orient-Express increases guest experience through tech boost.
Please click here to read the entire story on Mobile Commerce Daily

4 ways retailers can fight showrooming
Unless retailers can compete with online prices for the same product, they will lose the consumer to an online retailer at a better price somewhere on the mobile Web.
Please click here to read the entire story on Mobile Commerce Daily

Please click here to sign up for Mobile Commerce Daily for free