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Toys R Us continues to increase summer sales via bigger QR code push - Mobile Commerce Daily

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Toys R Us continues to increase summer sales via bigger QR code push
Toys R Us is using QR codes to promote more than 20 of its large outdoor items and let consumers visualize how the toy would work and look in their own backyards.
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Bloomingdale?s enhances consumer shopping experience via mobile app
Department store chain Bloomingdale?s has roll out an iPhone and Android application to let fashion-savvy consumers shop the latest trends, as well as check prices and read product reviews.
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Lot18 exec: 25pc of revenue comes from mobile
NEW YORK ? A Lot18 executive said that since rolling out a mobile site and iPhone application over the past year, the membership-only Web site has seen an uptick in both revenue and traffic generated from mobile.
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Safeway extends loyalty card to mobile via new app, coupon program
Grocery store chain Safeway is beefing up its mobile strategy with a new shopping application that delivers coupons and other offers to a customer?s loyalty card.
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Best Buy and showrooming: If you can?t beat them, show them
The fact is ? and Best Buy has apparently accepted it ? showrooming is not going away. Retailers must embrace that consumers may visit their stores with the intention of showrooming.
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