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Home Depot exec: In-store experiences help battle showrooming - Mobile Commerce Daily

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Home Depot exec: In-store experiences help battle showrooming
NEW YORK ? A Home Depot executive at the 2012 Motorola Solutions Media Day said that by combining in-store experiences with digital tools, retailers can get a leg-up on online comparison shopping.
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Boston Market relies on QR codes to drive summer foot traffic
Restaurant chain Boston Market is driving consumers to its locations via a new campaign that incorporates QR codes and entices users to scan them by offering prizes.
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Amazon looks to attract app developers with broader reach
In a move reflecting its growing role in the mobile application marketplace, Amazon is opening its app store to international markets for the first time.
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Banks pour one-third of digital investments into mobile: report
Banks are setting aside over one-third of their digital channel investments for mobile initiatives, according to a new report from Forrester Research.
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The pros and cons of mobile bar codes ? Luxury Daily
Luxury Daily today - The pros and cons of mobile bar codes; Burberry uses Vogue for all-digital eyewear push.
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Mobile addiction: Why we cannot put down our devices and 7 ways brands can tap into the fix
Adoption may be too mild a term to really describe how the smartphone is affecting consumer behavior.
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