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Top 10 mobile commerce apps of Q2
Mobile applications have made a big splash in the space over the past few years. Nowadays, companies such as Bloomingdale?s, Amazon and Domino?s are incorporating commerce-enabled apps into their marketing efforts to drive in-store traffic and sales.
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Mobile Marketing Summit New York Sept. 13: Kraft Foods, Groupon, Barnes & Noble, HSN, Bloomberg and NBC News Digital
Registration is open for the Mobile Marketing Summit: Holiday Focus 2012 conference Thursday, Sept. 13 with speakers from Kraft Foods, Groupon, Barnes & Noble, HSN, Bloomberg and NBC News Digital. Must-attend New York event for brands, marketers, retailers, agencies and publishers.
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Fandango sees mobile ticket sales increase 107pc year-over-year
Fandango is reporting that mobile ticket purchases have more than doubled year-over-year, a strong indicator that consumers are increasingly turning to their handsets to buy goods and services.
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25pc of mobile users shop online only via a smartphone or tablet: study
With many mobile device owners using only using their smartphone or tablet to check email or conduct a search, this presents a challenge for retailers trying to grab users? attention in mobile, according to a new survey conducted by Prosper Mobile Insights.
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Rock the Vote ties SMS database to email collection for seasonal sweepstakes
Nonprofit Rock the Vote recently sent out a text message to opted-in subscribers that not only doled out prizes to consumers but also helped to build the organization?s email database.
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Fendi chooses social imagery for fragrance push ? Luxury Daily
Luxury Daily today - Fendi chooses social imagery for fragrance push; Luxury marketers drive 79pc ad increase in WSJ Magazine.
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Public relations in a mobile world
In just one decade, the world shifted from a largely newspaper-driven and landline-based wired culture into one where even TV?s 24-hour news cycle pioneered by CNN already seems antiquated.
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