Is Apple missing the boat with mobile payments? - Mobile Marketer
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Is Apple missing the boat with mobile payments?
Mobile payments are growing quickly and yet one of mobile?s biggest players ? Apple ? is not taking a leadership role, at least not yet. Is a wait-and-see strategy the right one for Apple or is the company missing the boat on potentially one of the biggest opportunities in mobile?
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Mobile Marketing Summit New York Sept. 13: Kraft Foods, Groupon, Barnes & Noble, HSN, Bloomberg and NBC News Digital
Registration is open for the Mobile Marketing Summit: Holiday Focus 2012 conference Thursday, Sept. 13 with speakers from Kraft Foods, Groupon, Barnes & Noble, HSN, Bloomberg and NBC News Digital. Must-attend New York event for brands, marketers, retailers, agencies and publishers.
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Bed Bath & Beyond increases SMS opt-ins with in-store call-to-action
Big box retailer Bed Bath & Beyond is using in-store signage to bolster sign-ups for its SMS program.
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Olive Garden drives foot traffic with continuous mobile advertising push
Restaurant chain Olive Garden is continuing to make a name for itself in the mobile space via a new campaign that aims to increase foot traffic to its locations with a limited-time only promotion.
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Publix tests mobile ordering to enhance the shopping experience
Supermarket chain Publix is slated to begin testing mobile ordering for it deli department next month, with plans to roll out the program to 50 additional stores later this year.
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Louis Vuitton dodges Flash through mobile optimization ? Luxury Daily
Luxury Daily today - Louis Vuitton dodges Flash through mobile optimization; 12pc increase in digital ad spend seen in Q1: study.
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Real-time mobile-social amplification key for brands
The culture of social media is defined by real-time information, the instant sharing of information through posts, photos, articles, videos and tweets.
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