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Toys R Us drives holiday sales via multichannel mobile effort - Mobile Commerce Daily

Toys R Us

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Toys R Us drives holiday sales via multichannel mobile effort
Toys R Us is redefining the way mobile consumers shop this holiday season with a new multichannel campaign that incorporates redesigned mobile applications and optimized sites, as well as new QR code scanning capabilities.
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American Express taps mobile to update loyalty program for the holidays
American Express is introducing several mobile upgrades to its loyalty program to make holiday shopping easier, including launching mobile gift cards that can be used to pay for purchases at Banana Republic, Pottery Barn and Old Navy.
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Samís Club sparks holiday gift inspirations with app revamp
Samís Club is sprucing up its mobile application with new tools to prep for the flood of holiday shoppers this year.
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U.S. Bank, Salvation Army step up holiday fundraising efforts with iOS app
U.S. Bank has partnered with the Salvation Army to help fill volunteer spots for the nonprofitís famous Red Kettle holiday fundraising program.†
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Please click here to sign up for Mobile Commerce Daily

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Related content: Commerce, mobile, mobile marketing, mobile commerce

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