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Amazon sets the bar for mobile convenience
Amazon is steadily giving traditional retailers a run for their money with a mobile strategy that puts consumer convenience at the core. Smart brands should look at what the Internet powerhouse is doing to continually take the shopping experience to the next level.
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Financial services mobile experiences lag traditional Web in customer satisfaction: study
Financial institutions are not providing compelling mobile experiences, with customers preferring traditional Web sites to mobile apps or optimized sites, according to new research from ForeSee.
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Arm & Hammer launches receipt processing, validation holiday mobile campaign
Arm & Hammer has rolled out a holiday campaign that streamlines the redemption process for rebates, loyalty and coupons. 
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Avenue enhances mobile efforts via RMM
Apparel retailer Avenue has launched a nationwide rich media messaging program that aims to drive both in-store and mobile sales.
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