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Why mobile wallets are the new credit card
Technologies such as NFC and mobile applications including Google Wallet and Passbook are changing the way consumers pay for goods and services, and many times, making shoppers reach for their smartphones to pay rather than their credit card.
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CVS rounds out mobile strategy with QR-code enabled gift card exchange
CVS has launched a mobile gift card exchange in 7,400 stores enabling customers to sell unspent gift cards and receive a CVS gift card in exchange.
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Brookstone segments tablet shoppers with device-specific site
Multichannel specialty retailer Brookstone is tackling the increasing number of holiday shoppers buying from their tablets this year with a mobile site specially designed for the devices.
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As mobile payments grow, LevelUp reaches 500,000 users
Mobile payments and loyalty app LevelUp has reached 500,000 users, pointing to the growing role that mobile is playing for shoppers.
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