Only 12pc have used a digital wallet other than PayPal - Mobile Commerce Daily

By Staff reports

February 11, 2013

Please click here to sign up for Mobile Commerce Daily for free

Only 12pc have used a digital wallet other than PayPal
While there is significant potential for digital and mobile wallets, one of the main challenges for wallets other than PayPal continues to be gaining awareness
Please click here to read the entire story on Mobile Commerce Daily
 
Texas Roadhouse generates 37pc installation rate for Passbook pass effort
Steakhouse chain Texas Roadhouse is leveraging Apple’s Passbook as well as text messaging in two separate campaigns that successfully drove customer engagement.
Please click here to read the entire story on Mobile Commerce Daily
 
JCPenney touts price comparison campaign via SMS
Department store chain JCPenney recently leveraged SMS to educate consumers about its claim to consistently offer low prices and ultimately increase sales.
Please click here to read the entire story on Mobile Commerce Daily
 
Olive Garden steers consumers to restaurants with location-based mobile campaign
Restaurant chain Olive Garden is making location a major focal point in a mobile advertising campaign to get consumers to try out a line of lower-calorie entrees. 
Please click here to read the entire story on Mobile Commerce Daily

Please click here to sign up for Mobile Commerce Daily for free