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Victoria?s Secret incentivizes shopping through loyalty-based iPad app
Victoria?s Secret is continuing to make mobile a priority in its digital marketing with a new iPad application that serves as a hub for its Pink Nation loyalty program with shopping and content.
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Urban Outfitters exec: Instagram inspires, shows brand personality
PALM DESERT, CA ? An Urban Outfitters executive at eTail West said that mobile-only platforms such as Instagram and Vine play a role in the company?s social media strategies by letting the brand highlight its personality and inspire consumers.
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Capital One takes mobile deals up a notch with ShopSavvy app
Capital One has partnered with the mobile application ShopSavvy on an initiative to reward cardmembers for shopping with tailored deals.
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CVS, Walgreens, Amazon mobile apps receive highest ratings from users: report
A review of how customers rate the top 100 U.S. retailers' mobile applications found that CVS, Walgreens and Amazon have the top-rated apps, with receiving an average of 4.5 stars.
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