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Urban Outfitters, H&M lead teen retailers in leveraging mobile for engagement - Mobile Commerce Daily

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Urban Outfitters, H&M lead teen retailers in leveraging mobile for engagement
H&M, Kohl’s and Urban Outfitters are nailing the mobile experience in building interactive in-store and loyalty efforts, an area where American Eagle Outfitters, Aéropostale and Abercrombie & Fitch could learn from as sales continue to plummet for the three big A’s.
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Guess bolsters mobile app with loyalty, newsfeed
Guess has updated its mobile application with a new loyalty program and newsfeed to incentivize in-store and online shopping.
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How Sears could have taken its holiday campaign to the next level
Sears has been actively building up its Shop Your Way loyalty program into a multichannel program over the past few years, but seems to have missed the mark without including a mobile call-to-action in its "12 Days of Kardashian Christmas" campaign. 
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Spindle shifts focus to mobile coupons with Yowza!! acquisition
Mobile payment solutions provider Spindle is making a bigger push into mobile commerce with a recent acquisition of mobile coupon platform Yowza!!.
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Related content: Commerce, mobile, mobile marketing, mobile commerce

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