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Why is public transportation ticketing taking so long to go mobile? - Mobile Commerce Daily

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Why is public transportation ticketing taking so long to go mobile?†
With widespread agreement over mobile's significant benefits for public transportation ticketing, the news that New York Cityís Metropolitan Transit Authority will not adopt mobile until the end of the decade begs the question: Why is it taking so long for public transportation systems to mobilize?
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Mobile underpins eBayís ambitions to own the direct-to-consumer market
EBayís big bet on mobile and strong ties to retailers could give the company the upper hand over Amazon in the direct-to-consumer space, as the online giant reportedly eyes a bigger role in the market.
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Sears sees redemption rates jump 1,100pc with automated mobile campaigns
After launching a more personalized mobile experience for consumers, Sears is seeing redemption rates jump significantly.
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Indochino measures mobile for bespoke suit sales
Indochino is taking its custom-tailored men's suits from online to in-store with pop-up shops where tailors measure consumers and use mobile devices to send the order details to Shanghai for construction and fast turn-around.
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