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McDonald’s bets on delivery service to scale mobile payments - Mobile Commerce Daily

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McDonald’s bets on delivery service to scale mobile payments
While most fast food giants are testing mobile payments at the point-of-sale to clear up in-store lines, McDonald’s Singapore is taking a page from the success of online delivery services to increase adoption.
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Direct billing seeks to fill void left by premium SMS flameout
With carriers ending support for premium SMS in mid January, premium content providers and wireless carriers are exploring alternatives for monetizing mobile users, including direct carrier billing. 
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The General sees conversions increase 4.79pc with improved navigation
The General Insurance has seen conversions on its mobile site increasingly grow as the company experiments, tests and improves on both the mobile-specific and desktop site.
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Tropicana Casino enables on-the-go gambling for 24/7 access
Tropicana Atlantic City Casino & Resort is making it easier for consumers to gamble on-the-go with a new iOS application.
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