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Dunkin? Donuts finds mobile offers and sports play well together - Mobile Commerce Daily

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Dunkin? Donuts finds mobile offers and sports play well together
Dunkin? Donuts is no stranger to activating sport and athlete promotions as part of its marketing strategy, and continues along these lines with a new Major League Baseball  home run mobile promotion.
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Clinique Web site gets mobile-first makeover with live chat capabilities
Estée Lauder Cos.? Clinique activated a new Web site on June 2 featuring numerous mobile components that allow consumers to choose the right color of foundation, watch informational videos and chat with online representatives.
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Hotwire?s new branding strategy reflects in revamped mobile apps
As part of a new branding strategy launched this month, Hotwire is supporting mobile users?  last-minute booking needs and desire for discounts in the latest update of its mobile applications.
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Fidelity trades for personalization on updated mobile apps
On the heels of rapid user growth in 2013, Fidelity has launched new versions of its mobile applications that allow for greater personalization and feature optimized contextual content for easier investing on the go.
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