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Delta converts 39pc of desktop customers to app users: report - Mobile Commerce Daily

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Delta converts 39pc of desktop customers to app users: report
Delta is one of several airlines that has taken the lead in mobile services for its customers, having converted about 39 percent of its desktop customers to app users – more than either Southwest Airlines or United – according to a new report from Boston Consulting Group.
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Health Mart pharmacy network prescribes mobile app for health management
Nationwide pharmacy franchise Health Mart will offer patrons on-the-go prescription management options through application platform GetMyRx, a partnership which further evidences how mobile is equipping community pharmacies for the digital age with cost-effective tech.
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El Centro nonprofit drives mobile donations via responsive design
Social services nonprofit El Centro, which serves the Hispanic community in Kansas City, KS, is betting on the mobile Web to drive donations via a new responsive design site.
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Banjo and Matilda invests in Instagram promotion for annual sweater drive
Australian apparel brand Banjo and Matilda hosted its annual clothing drive Sweater Exchange with a giveaway.
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