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Beacon deployments fail to leverage the technology?s full potential
While a growing number of retailers are embracing beacon technology to deliver hyper-local content in stores, no one yet appears to be leveraging the full potential of the technology by pairing it with existing customer data to guide offline purchases.
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38pc use mobile frequently for remote check deposits: Bank of America
Nearly one in four people use mobile frequently to deposit checks in a bank, as mobile?s transformational impact continues to spread to personal finance, according to a new report from Bank of America.
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Cousins Subs builds on self-service trend via mobile ordering
Cousins Subs is the latest restaurant chain to add mobile and online ordering to its menu through a partnership with remote ordering guru Olo.
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Luscinia Health gains 15K subscribers through SMS campaign
Prescription savings program  Luscinia Health has seen the number of participating consumers grow since introducing a text messaging campaign that delivers coupons to its subscribers.
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