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Pizza Hut enlists Ninja Turtles, augmented reality to reintroduce Cheesy Bites - Mobile Commerce Daily

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Pizza Hut enlists Ninja Turtles, augmented reality to reintroduce Cheesy Bites
Pizza Hut is deploying augmented reality and a hashtag campaign as part of its partnership with Teenage Mutant Ninja Turtles around the upcoming reboot of the film.

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PayPal report cites security fears in resistance to mobile payments
Consumers continue to resist mobile payments as concerns over data security loom large in ecommerce transactions, according to a new global survey from digital-payment platform PayPal.
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H&M pushes sales with versatility campaign on Twitter, Facebook
Fashion label H&M is promoting its summer products on Twitter and Facebook using the hashtag #DivideOpinion by seeking responses from followers regarding their own personal style preferences.
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Heels.com addresses mobile merchandising challenges via visual search
Heels.com is equipping mobile and Web-based users with a new visual search functionality that will produce exact or similar product offerings for uploaded sample images and will combat the ecommerce woe of discouraged or abandoned search.
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