Welcome to Mobile Marketer. Skip directly to: main content, navigation, search box.
  • Email this
  • Print
  • ARTICLE TOOLS
    SPONSOR

Receive the latest articles for free. Click here to get the Mobile Marketer newsletters.

How some beacon programs are missing the mark - Mobile Commerce Daily

beacon

Click here to sign up for Mobile Commerce Daily for free

How some beacon programs are missing the mark

Most marketers are not ready today to deliver the kind of real-time contextualization necessary for beacon engagements that customers will find valuable, according to a recent brief from Forrester Research. 
Please click here to read the entire story on Mobile Commerce Daily

Galeries Lafayette eases store navigation for shoppers with app
Galeries Lafayette, an upscale French department store in Paris, launched a mobile application with an interactive navigation guide that helps shoppers find items more easily.
Please click here to read the entire story on Mobile Commerce Daily

Auntie Anneís rolls out a freshly baked loyalty app
Pretzel franchise Auntie Anneís has become the newest mobile loyalty player rolling out a robust program in assertion of its ability to thrive amidst competition via the intelligent use of technology to directly impact the customer experience.
Please click here to read the entire story on Mobile Commerce Daily

Landsí End rewards Twitter followers with jean giveaway
Apparel and accessories retailer Landsí End is giving away a free pair of jeans to its Twitter followers every day in August as families prep for the back-to-season by packing away their shorts and shopping for long pants.
Please click here to read the entire story on Mobile Commerce Daily

Sign up to receive Mobile Marketer Daily. The premier mobile marketing publication. Free!

Hostelworldís new iPad app reflects shift from hybrid to native
Budget travel site Hostelworld has released a new native application for the iPad which recognizes the importance that mobile plays for its customers in extending booking to tablets.
Please click here to read the entire story on Mobile Commerce Daily 

Click here to sign up for Mobile Commerce Daily for free

 
Related content: Commerce, mobile, mobile marketing, mobile commerce

  • Trackback url: http://www.mobilemarketer.com/cms/trackback/18444-1
  • | Follow us on Twitter |
Please click here to download now!