Are apps worth the investment to acquire new customers? - Mobile Commerce Daily
By Staff reports
August 13, 2014
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PHILADELPHIA - Combatant Gentlemen is preparing to launch a shopping mobile application that will center on product merchandising using strong images and targeted promotions, the online men's fashion label revealed during a discussion panel at eTail East 2014.
PHILADELPHIA - Multichannel organizations furniture retailer Lovesac and fashion brand the Moret Group are focusing on building one-to-one relationships via mobile tools for wholesome brand experiences, according to executives speaking during a keynote panel discussion at eTail East 2014.
PHILADELPHIA - AutoTrader.com learned from the revamp of its Web sites and mobile apps that both performance and appearance need to meet customer expectations to drive business results.