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Shopkick acquired amid growing importance of beacon-enabled shopping - Mobile Commerce Daily

 

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Shopkick acquired amid growing importance of beacon-enabled shopping
In a significant sign of support for location-based mobile shopping, SK planet ? a division of South Korea?s largest mobile carrier ? has agreed to acquire loyalty application shopkick for approximately $200 million.
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Hilton builds customer loyalty with votes on promotion, charity donation
Hilton Worldwide is engaging loyal hotel customers by allowing them to vote on a promotion via a mobile-optimized site and choose the destination for a company charity donation this holiday season.
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Coldwell Banker bets on centralized mobile platform to drive sales
Coldwell Banker is introducing a new mobile-optimized eMarketing platform in order to allow real estate agents to engage with consumers more readily via Web, email and social media platforms and increase sales.
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Humana promotes return visits upon its integration with Apple HealthKit
Healthcare company Humana?s mobile application HumanaVitality?s integration with Apple?s HealthKit aims to keep consumers coming back to the app by offering rewards to users that log their exercise into Apple Health.
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Notre Dame taps indoor mobile mapping to drive student satisfaction
The University of Notre Dame is testing indoor mobile mapping technology that can be used to provide real-time updates on parking lot availability while helping the university to build deeper student connections.
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