Starbucks ramps up in-store mobile strategy for the holidays - Mobile Commerce Daily
Starbucks
ramps up in-store mobile strategy for the holidays
Starbucks has revamped its retail experience for the 2014 holiday season, with
a focus on mobile via new content and offers for loyalty program members and the
launch of mobile ordering.
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Simon
Malls taps Ziploop to organize shopping on mobile
Simon Malls is featuring the Ziploop mobile shopping application in its malls
across the United States to augment the holiday shopping process for
consumers.
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Apple
Pay merchant list missing everyday businesses needed to drive use
While Apple Pay is already being accepted by a number of big-name merchants,
the list lacks the kind of everyday businesses, such as gas stations, grocery
stores and public transit systems, that will drive mobile payments use.
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London
restaurants attract traffic via beacons and Bookatable app
European online restaurant booking site and mobile application Bookatable has
launched beacon technology that alerts smartphone users with offers when they pass
by participating restaurants.
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TrueCar
app?s growth underscores mobile?s bigger role in car purchases
TrueCar, a mobile application that links car buyers with dealers, has seen more than one million downloads since its launch last year.
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