Snacks brands need meaningful content to drive in-store purchases via social
Snacks and food brands can leverage social to drive purchases in-store by developing meaningful content that cuts through the clutter from other channels including SMS and applications.
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QVC leverages Touch ID for faster payment options
QVC is leveraging Apple?s fingerprint sensor Touch ID technology to allow for streamlined user log-in to its mobile application and faster payment methods.
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Kohl?s builds omnichannel prowess with updated app, click-and-collect
Kohl?s is ramping up its mobile strategy for the holidays with an updated application coming in the next few weeks and buy-online, pickup in-store options for shoppers.
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Motel 6 leverages Spanish language mobile Web site to boost bookings
Motel 6 is streamlining reservation booking in the United States and abroad for on-the-go Spanish-speaking guests by launching a Spanish language mobile Web site.
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River Island extends mcommerce reach with Kindle app
Fashion retailer River Island has launched a Kindle version of its mcommerce application, making it one of the first major retailers to extend its reach to the Amazon-owned platform.
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