How Macy?s combines fashion, mobile technology to target younger shoppers - Mobile Commerce Daily
Macy?s is the first United States retailer to use visual search technology from Cortexica, promising to reduce the number of clicks between inspiration and purchase to make it easy for young fashionistas to shop from their phones.
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New Seasons Market leverages iBeacons for customized in-store
checkout
Natural foods grocer New Seasons Market is updating and customizing its
in-store checkout experience, a strategy that will include the roll out of
iBeacons next year.
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SpiritHoods? mobile revenue surge may quiet responsive-design
critics
SpiritHoods? leveraging of responsive design to drive up monthly mobile revenue
by 1,000 percent in four months is a victory for advocates of the technology
who see it as a step forward in the quest for strong mobile experiences.
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Sears, James Allen redefine jewelry-shopping experience with
tablet technology
Sears is collaborating with diamond retailer James Allen to offer a unique,
technological experience for engagement ring shoppers that utilizes a
360-degree, high-definition video displayed on a tablet interface.
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Turkish Airlines? app launch points to airlines? grasp of mobile
tactics
Turkish Airlines? rollout of a new suite of mobile applications and a mobile-optimized Web site that takes customers from planning and purchase through to boarding aims helps meet passengers? heightened expectations from airlines.
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