Macy?s app boosts omnichannel prowess with nearby pickup push
In a reflection of the growing overlap between shopping experiences on mobile applications and in stores, Macy?s is enabling users of its iPhone app to sort items by what is available at a nearby store for those who prefer to purchase from the app and pick up in store.
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Domino?s taps MLB partnership to drive baseball fans? digital ordering
Domino?s is teaming up with Major League Baseball?s Web site to offer 20,000 baseball enthusiasts a code for a free pizza in a bid to drive continued growth of online and mobile sales, and is supplementing the campaign with a hashtag and encouragement to check the MLB.com At Bat mobile application for real-time game updates.
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American Eagle Outfitters steps up mobile sales with in-app offers
American Eagle Outfitters is continuing its mobile-minded year by attempting to ramp up mcommerce sales with a new ?offers? section within its mobile application, proving that consumers are gravitating to mobile for exclusive offers.
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Myntra takes leap-of-faith with mobile app, closes Web site
Indian ecommerce giant Flipkart?s online fashion commerce Web site Myntra is shutting down its Web site and banking solely on its mobile application.
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ChowNow bites into Google Wallet to enhance mobile diners? convenience
ChowNow, an online ordering and marketing platform for restaurants, has adopted Google Wallet, providing customers on mobile and operators at thousands of independent United States restaurants with enhanced convenience in ordering and marketing.
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