Booking.com flies in wearables commerce with Apple Watch booking app - Mobile Commerce Daily
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Booking.com
flies in wearables commerce with Apple Watch booking app
Booking.com is rolling out the first travel application with booking capabilities
for the Apple Watch, enabling consumers to select and book hotel accommodations
directly from their wrists while also supplementing the commerce potential of
wearables for the travel and hospitality industry.
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Caribou
Coffee steams up sales via app, mobile loyalty program
Coffeehouse chain Caribou Coffee is attempting to steam up sales on mobile via
its first application for iOS and Android devices, stocked with mobile payment
options as well as the brand?s loyalty platform, suggesting that mobile is a
requisite offering for any coffee retailer seeking to reach on-the-go
consumers.
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Boston
local merchants drive foot traffic with beacon-enabled Howler app
In Boston, 150 local merchants including Grindr, Patty Chen?s Dumpling House
and Sofa Cafe are delivering offers to passersby via beacon technology and the
Howler mobile application, driving 52 percent of recipients into a venue.
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Debt-plagued
college students apathetic toward mobile banking: report
College students, notwithstanding their reputation as mobile-savvy consumers,
do relatively little electronic banking beyond checking account balances and
transferring money between accounts, against a backdrop of climbing student
debt, according to research from market intelligence agency Mintel.
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