Macy?s boosts promotional strategy on mobile with wallet enhancement
In reflection of how valuable mobile wallet users are, Macy?s is enhancing its own Web-based wallet that was introduced last year so as to better guarantee its place on shoppers? smartphones in an increasingly crowded space.
Please click here to read the entire story on Mobile Commerce Daily

MasterCard brings tokenization to retailers? mcommerce apps for added security
MasterCard is launching tokenization for merchants using its Digital Enablement Services to help these businesses assure their customers of the safety of their mobile programs, as security has moved to the forefront of concerns regarding smartphone shopping.
Please click here to read the entire story on Mobile Commerce Daily

Unilever targets Chinese mobile shoppers with Dove sales on JD.com
Unilever is borrowing a page from Amazon?s playbook with its plan to launch an ecommerce store on China?s JD.com to sell its Ponds, Dove and Vaseline brands and capitalize on the mobile shopping boom in the Asian country.
Please click here to read the entire story on Mobile Commerce Daily

Growing password-safety skepticism highlights banking biometrics: report
Most United States users of mobile banking applications no longer see passwords and usernames as secure and want devices to recognize them instead through fingerprint, voiceprint and other biometrics, according to a Telstra report.
Please click here to read the entire story on Mobile Commerce Daily

Jamba Juice squeezes Android Pay wallet for mobile-savvy customers
Jamba Juice, seeking to increase convenience for its mobile-savvy core customers, has unveiled a mobile wallet based on near field communications that enables users to pay for items with Android Pay and then store and redeem promotions, maintain loyalty credentials and keep track of gift cards.
Please click here to read the entire story on Mobile Commerce Daily