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Retailers opt for simple implementation over truly customized mobile Web experiences: report - Mobile Commerce Daily

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Retailers opt for simple implementation over truly customized mobile Web experiences: report
A recent audit of 500 leading mobile retail sites by Pure Oxygen Labs shows a significant jump in the number of sites using responsive design, surpassing the prevalence of dynamic serving ? which many agree provides the better mobile experience.
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EBay acquires mobile app Twice to attract more sellers
Peer-to-peer digital retailer eBay has recently acquired second-hand clothing application Twice to grow its eBay Valet service and mobile presence, gaining access to a new generation of sellers in an attempt to climb back up the retail ladder.
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IKEA builds in-store shopping companion with redesigned app
IKEA Canada is extending the shopping experience with an in-store companion application to help consumers create lists, check off collected items and find product locations from their mobile devices.
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Uber, Capital One sweeten ride-sharing with free ice cream offer
Ride-sharing application Uber is continuing its cross-marketing blitz by joining forces with Capital One to deliver free ice cream to cardholders on July 24.
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