Target exec predicts growth 2x industry average due to mobile innovation
BOSTON ? An executive from Target at eTail East 2015 predicted that technology will become an even more integrated aspect of consumer life in the near future, and retailers need to start preparing a foundation now for this inevitability.
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ShoeBuy exec: Video, content and social all required to reach mobile users
BOSTON ? An executive from ShoeBuy at eTail East 2015 explained that mobile is changing how retailers innovate and how they approach customers, opening up the door for more opportunities but also more consumer distractions.
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TD Bank taps into biometric wearables with payment functionalities
TD Bank is joining forces with MasterCard and authentication technology firm Nymi to roll out the first biometrically authenticated wearable device that identifies users based on their heartbeats and allows them to make contactless payments.
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Apple Pay momentum builds as holdout Rite Aid jumps in
Rite Aid has switched course on mobile payments and will now accept a variety of options, including Apple Pay, after previously holding out in order to support MCX, a consortium of retailers, including the drugstore chain, developing their own payments program.
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