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Domino?s grabs bigger slice of mobile sales via loyalty program - Mobile Commerce Daily

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Domino?s grabs bigger slice of mobile sales via loyalty program
Domino?s is continuing its mobile blitz this year by introducing a new loyalty program, Piece of the Pie Rewards, that enables consumers to order pizzas via its mobile application or online to begin earning points, later redeemable for free menu items.
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Sally Hansen polishes mobile sales via ManiMatch app
Sally Hansen is aiming to ramp up mobile sales by introducing the ManiMatch application, which allows beauty enthusiasts to use a scanning feature to try on more than 200 nail polish shades before receiving personalized color suggestions and the option to purchase their favorites.
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Sports Authority extends reach of loyalty program via MapMyFitness app
Sporting goods retailer Sports Authority is motivating repeat purchases with a new mobile program in partnership with Under Armour that will enable customers to earn rewards by completing fitness activities on the MapMyFitness application.
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