Mcommerce sales to reach $142B in 2016: Forrester - Mobile Commerce Daily
Mobile commerce transactions are expected to top $115 billion in 2015 and climb to $142 billion next year, according to a new report from Forrester Research.
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Starbucks, Dunkin? Donuts and McDonald?s are making headway in merging mobile into real-world retail experiences, minimizing the gap between the digital space and bricks-and-mortar while bringing mobile ordering, discounts and shopping companions to the forefront.
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Realtor.com opens door to mobile search via
express app for homebuyers
Move Inc.?s realtor.com is angling for mobile search to become an integral
sales aid as it rolls out the Express Home Search app, which enables users to
scout potential properties by using 3D maps, school search and a streamlined
interface.
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How
mid-size pizza chains leverage mobile loyalty to starve off bigwigs
A heaping of smaller to mid-size pizza brands are leveraging mobile loyalty and
geofencing to attract more consumers and their taste buds during National Pizza
Month in October, proving that rewards programs are paramount in starving off
competition from heavyweights such as Pizza Hut and Domino?s.
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