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Are mass merchants? online/offline pushes falling short of omnichannel expectations? - Mobile Commerce Daily

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Are mass merchants? online/offline pushes falling short of omnichannel expectations?
Walmart and Target are doubling down on online/offline delivery and pickup services this holiday season as they compete for the business of busy, mobile-savvy shoppers, but more work is needed to fully meet omnichannel expectations.
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Western Union unlocks WeChat?s popularity to fuel cross-border mobile payments
Western Union is bringing global money transfers to the forefront by enabling WeChat application users in the United States to distribute funds to 200 countries and territories via the messaging service.
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Shopular taps beacons to deliver personalized offers in shopping malls
Shopular is integrating beacon technology into its application to deliver personalized, contextually relevant offers to users while they are shopping in more than 320 malls.
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Asos streamlines mobile sign-ins with social integration
Apparel retailer Asos streamlined its mobile signup process through social media integration in an attempt to drive return visits by better serving experiences customers want.
Please click here to read the entire story on Mobile Commerce Daily