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Dunkin? Donuts elevates QSR competition with updated app, loyalty promotion - Mobile Commerce Daily

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Dunkin? Donuts elevates QSR competition with updated app, loyalty promotion
Dunkin? Donuts caffeinated its mobile strategy with an updated application featuring enticing imagery and a touch-friendly interface, a loyalty promotion giving away 125 points and an app pilot for Baskin-Robbins, heating up competition with Starbucks.
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Starwood Hotels transforms social influencers into travel agents
Starwood Hotels & Resorts? Tribute Portfolio brand is leveraging a new partnership with shopping platform LiketoKnow.it, enabling travelers to browse social influencers? curated content on Instagram, tap a photo and receive a link via email to book a stay at the featured property.
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WeChat brings mobile payments to bricks-and-mortar via POS integration
WeChat is positioning itself as a significant competitor in mobile payments via a partnership with point-of-sale system provider Givex that enables customers of merchants such as Wendy?s and Fairmont Hotels to pay in store by scanning a QR code appearing in the application.
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Ryanair elevates app with one-touch mobile payments, flight-rating tools
Budget brand Ryanair is the latest airline to employ customer-first mobile features within its application, enabling travelers to take advantage of one-click options for reserving seats and upgrading, as well as rate their flights and boarding processes.
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