Shopping apps slim down, running risk of inhibiting experience - Mobile Commerce Daily
Shopping apps slim down, running risk of inhibiting experience
Retailers with mobile applications that take up a significant amount of space
on smartphones can mitigate the problem by moving features to the cloud and
using eight-bit images, but larger apps with unique functionality may have an
edge.
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PREIT taps mall-wide mobile loyalty for greater personalization
Shopping mall company Pennsylvania Real Estate Investment Trust is the latest
to adopt a mobile rewards program via the Spring platform, which allows
shoppers to earn points from all retailers within the organization?s malls.
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Frontier Airlines soars through mobile transactions with tablet
POS
Frontier Airlines is modernizing its in-flight services by equipping flight
attendants with tablets and a mobile point-of-sale system that creates a faster
and more convenient checkout process.
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Mobile commerce in review: A sticky situation
Retailers are casting around for the best way to make their shopping apps
stickier with no single approach winning out at the moment. Watch this video
for the full analysis.
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