Gap Factory spurs mobile-inspired purchases via prize wheel promotion - Mobile Commerce Daily
Gap
Factory spurs mobile-inspired purchases via prize wheel promotion
Gap
Factory is enticing social media users into its stores by encouraging them to
spin a mobile-optimized prize wheel that offers a discount code in exchange for
signing up for the retailer?s text alerts.
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MasterCard
incentivizes Samsung Pay usage with free concert tickets
With consumers becoming more comfortable using mobile payment platforms for
their everyday purchases, MasterCard recently invited New York residents to buy
items from a specific café with Samsung Pay in exchange for tickets to a Cold
War Kids, Capital Cities or Years & Years concert.
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BillHero
brings bill-paying capabilities to Messenger via chatbot
BillHero?s new Facebook Messenger chatbot gives users an easy, secure way to
pay bills without having to leave the social media platform.
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