Best Buy drives 1M store visits with mobile content, local ads - Mobile Commerce Daily
Best Buy drives 1M store visits with mobile
content, local ads
Best Buy drove more than one million in-store visits after focusing on mobile
to answer customers? product-related questions via buying guides, video
tutorials on YouTube and localized mobile ads.
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Airbnb, American Express team up to appeal
to business travelers
Airbnb is targeting business travelers through a partnership with American
Express that integrates the mobile booking service into the financial
institution?s suite of products under its corporate travel management service.
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Hotel bookings receive chatbot treatment,
showcasing new revenue opportunities
DMI International has joined forces with a travel distribution technology
company to implement natural language processing into a chatbot that leverages
IBM Watson?s platform to respond to users? hotel search requests.
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Avis boosts rental sales with mobile-first
connected car features
Avis Budget Group is retooling the car rental experience with a new feature in
its mobile application enabling customers to upgrade a rental by swiping and
use remote control features for their vehicle, showcasing the relevancy of
connected car technology for travelers.
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