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Mcommerce to capture 49pc of online retail sales by 2020: report - Mobile Commerce Daily

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Mcommerce to capture 49pc of online retail sales by 2020: report
As ecommerce sales continue their meteoric growth, mobile is grabbing a larger market share, with smartphone-enabled purchases set to grow from $122 billion in 2015 to nearly $319 billion by 2020, according to a new report from Javelin.
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Lowe?s taps DIY inspiration to drive sales via mobile video
Lowe?s is leveraging a do-it-yourself expert with a large social following in a new mobile and online series that depicts ways to update a home and includes a landing page that congregates featured materials and tools available for purchase.
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Thrillist?s Eat Seeker relishes restaurant commerce with immersive mobile maps
Thrillist?s new Eat Seeker digital hub is taking on Foursquare and other location-based platforms by enabling mobile and Web users to interact with an immersive map, find insider information on local restaurants and save potential venues to visit later.
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Mobile commerce in review: The virtuous circle
Merchants should follow Amazon?s lead and build promotional events around their applications and loyalty programs. Watch this video for the full analysis.
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