ARCHIVES: This is legacy content from before Marketing Dive acquired Mobile Marketer in early 2017. Some information, such as publication dates, may not have migrated over. Check out the new Marketing Dive site for the latest marketing news.

Xerox rolls out beacon-driven local offers app for NJ commuters - Mobile Commerce Daily

Click here to sign up for Mobile Commerce Daily for free

Xerox rolls out beacon-driven local offers app for NJ commuters
Xerox Corporation is joining the slew of companies leveraging hyperlocal, beacon-driven technology by introducing the Shop and Ride mobile application, which allows Hoboken, NJ commuters to receive relevant offers from 35 nearby merchants along their travel routes.
Please click here to read the entire story on Mobile Commerce Daily

Best Buy competes for gold in Twitter contests during Olympics frenzy
Best Buy is bringing the Olympics to social media users at home in a contest that prompts consumers to post photos of themselves completing athletic tasks for a chance to win a prize.
Please click here to read the entire story on Mobile Commerce Daily

Sur La Table spins online traffic into sales with better product discovery
Sur La Table is hoping to convert its massive online and mobile traffic into actual sales through a new solution that helps users find the best product for their needs and makes product detail jargon more shopper friendly.
Please click here to read the entire story on Mobile Commerce Daily

CheapTickets enhances search flexibility with split-ticketing options
CheapTickets is enticing travelers to book trips through its mobile application by enabling them to take advantage of split ticketing, a feature that lets users browse for two one-way flights during any round trip search, typically yielding better deals.
Please click here to read the entire story on Mobile Commerce Daily