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Mastercard transforms The Barclays into testing ground for in-app payments - Mobile Commerce Daily

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Mastercard transforms The Barclays into testing ground for in-app payments
Mastercard is continuing its tradition of bringing its latest technologies to The Barclays golfing event by enabling this year?s attendees to use the enhanced Masterpass solution to buy merchandise on-site and leverage the Qkr! with Masterpass application to order concessions directly to their seats.
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Sephora?s new sweepstakes boosts sales, Instagram audience for branded collection
Sephora is attempting to ramp up sales for its own line of cosmetics by inviting Instagram users to follow the newly created account for Sephora Collection and participate in a sweepstakes that asks them to tag a friend in a daily post, resulting in a significant uptick in followers and greater brand awareness.
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Mary Kay provides flexible payment capability for sellers, shoppers via mobile
Mary Kay is providing its beauty consultants in Canada with an easier method of bringing payments to customers through mobile, making credit and debit purchases more accessible.
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