Visa, Uber see symbiotic benefits with localized rewards - Mobile Commerce Daily
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Visa, Uber see symbiotic benefits with
localized rewards
Visa and Uber are modernizing rewards programs by offering incentives to spend
with each platform in a cross-channel loyalty program that keeps the focus on
local business.
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Groupon, Jet.com usher in Ibotta?s
cash-back options for in-app shopping
In news announced today, Groupon, Jet.com and Hotels.com are supporting mobile
coupon application Ibotta?s shift into in-application rewards, urging more
users to start spending on mobile after consumers have become more comfortable
with the experience.
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Dunkin? Donuts? mobile instant-win game
spices up pumpkin-flavored product sales
To celebrate the rollout of a slate of new fall-themed menu items, fast feeder
Dunkin? Donuts is launching a new scratch-and-win mobile game called Savor the
Flavor.
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Togo?s
heats up mobile loyalty signups with reward-based social triggers
Sandwich chain Togo?s is revamping its loyalty program by rewarding members
with bonus points in exchange for interacting with the brand on social media,
showcasing how quick-service restaurant marketers can incentivize engagement on
mobile.
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